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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

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FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
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FH Boom℠ Events

« Observing the Female Boomer | Main | FH Boom Daily Digest-June 22, 2007 »

FH Boom Daily Digest-June 21, 2007

Top News From Today's "Boomiverse"

Why Don’t Affluent Baby Boomers Give More Money Away?
Anne Ellinger and Christopher Ellinger
AlterNet
June 21, 2007

Overview: Anne and Christopher Ellinger ask, “When the Baby Boomer generation passes from this earth, what will our legacy be? Will we leave a world poisoned, hungry and war-torn? Or will we put the unprecedented wealth of our generation towards solving those crises before we die?"

http://www.alternet.org/story/54804/

Boomers pumping iron
Madlen Read
AP via Worchester Telegram
June 20, 2007

Overview: Read reports, “As more of America’s baby boomers start entering their 60s, more startup gyms are homing in on a more mature market.”

http://www.telegram.com/article/20070620/NEWS/706200338/1002/BUSINESS


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