How many times in a marketing career does one get to be a revolutionary!
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Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.
FH Boom(SM) offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics
December 2006
MarketTools Webinar
http://www.brainshark.com/highgrowth/vu?pi=407465696
February 2007
AMA Webinar
https://amaevents.webex.com/amaevents/onstage/g.php?AT=VR&RecordingID=402659784
March 5-6, 2007
What’s Next Boomer Business Summit
Carol Orsborn will be speaking at the Fourth Annual What’s Next Boomer Business Summit hosted by ASA’s Business Forum on Aging and Mary Furlong & Associates. As part of the “Boomer Lifestyles” panel, Orsborn and fellow panelists will explore “How Boomers Will Choose To Live, Play And Connect With Others—And How Your Business Will Be Affected.” Gail Sheehy, author of Passages and Sex and the Seasoned Woman: Pursuing the Passionate Life, will deliver the panel keynote address. Panelists include: moderator Karen Orton Katz, Internet Strategies Group; Kathleen Hall, Ph.D., The Stress Institute; Marie Y. Philippe, Ph.D., Ovations; Beatrice Spaine, Pogo, Electronic Arts.
Orsborn will also host a table during the “Analysts, Authors, AgeBeat Reporters and Bloggers Luncheon” where she will discuss the book she co-authored: BOOM: Marketing to the Ultimate Power Consumer – the Baby Boomer Woman (Amacom, 2006), by Mary Brown and Carol Orsborn, Ph.D. Signed copies of BOOM will be available at the onsite bookstore. FH Boom is a co-sponsor of the summit.
The cost of the two-day summit ranges from $350-525 depending on the date of registration. For more information, visit: http://www.boomersummit.com
April 21, 2007
“In Full Bloom”
A one-day retreat for boomer women in search of meaning, co-led by Drs. Carol Orsborn and Jimmy Laura Smull, based on their research of 100 leading edge boomers who had achieved life mastery in one or more areas of their lives.
Saturday, April 21, 9 a.m.-5 p.m. $40.
Saturday, April 21, 9 a.m.-5 p.m.
Contact: Laura Valentine
Penuel Ridge Retreat Center
1440 Sams Creek Rd.
Ashland City, TN 37015 (Outside of Nashville)
p. 615-792-3734
Email: retreats@penuelridge.org
http://www.penuelridge.org/
April 28, 2007
"In Full Bloom"
Women of a Certain Age Conference presents Drs. Carol Orsborn and Jimmy Laura Smull "In Full Bloom." A one-day renewal retreat for women at midlife and beyond.
Saturday, April 28 2007 9 a.m.-4 p.m. $135.
Marriott Napa Valley Hotel & Spa,
Napa, California
Email: Scall@call-productions.com