How many times in a marketing career does one get to be a revolutionary!
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Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.
FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics
With 17 years of experience in public relations and corporate communications, Florence Giuly-Davis, ABC, brings to Fleishman-Hillard an international strategic perspective to local French corporate and marketing communications challenges.
A versatile senior communicator, Ms. Giuly-Davis offers the highest level of counsel on sensitive issues and complex integrated communications approaches. A well-rounded professional, she has worked in a broad variety of fields including environment, energy, finance, technology, food, travel/tourism, foreign investment, finance and banking, healthcare/pharmaceutical, governmental affairs, and crisis management.
Ms. Giuly-Davis joined Fleishman-Hillard France in May 2005. She is responsible for Fleishman-Hillard France’s corporate communications team. She oversees the management of some of the agency’s leading clients including Amgen, Axalto, CFBP, Completel, Douwe Egberts (Maison du Café), Emerson, ES&S, Global Switch, Huawei, Invest Australia, QAD, and Sara Lee.
Ms. Giuly-Davis began her career with Publicis in France. She moved to Toronto, Canada in 1987 to join Lowe Marshalk Goodgoll, an advertising agency. She also worked with Optimum Public Relations, the public relations division of the Cossette Communications Group (Canada’s leading marketing communications agency). In 1991, she founded her own public relations and corporate communications consultancy. For 13 years, Ms. Giuly-Davis’ firm managed a broad range of assignments and multi-faceted corporate campaigns across Canada.
Ms. Giuly-Davis holds a Masters degree in marketing communications from York University of Toronto, Canada. She has an accreditation in business communications (ABC) from the International Association of Business Communicators (IABC).
Born in Paris, France, Ms. Giuly-Davis is a dual French and Canadian citizen and she is bilingual. The years she spent working in North America have given Ms. Giuly-Davis the depth of cultural understanding required to build a unique bridge between North American and French/European business models.