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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest- July 22, 2009 | Main | FH Boom Daily Digest - July 24, 2009 »

FH Boom Daily Digest- July 23, 2009

Top News From Today's "Boomiverse"

The Baby Boomers' Legacy
John Zogby
Forbes
July 23, 2009

Overview: “A Zogby Interactive poll of 4,811 adults conducted for the Aspen Institute included one question that asked about the historic legacy of the baby boom generation, who were born between 1946 and 1964.”
http://tinyurl.com/lrpr6r

Twitter for Baby Boomers
Alicia Whitaker
The Huffington Post
July 22, 2009

Overview: For Baby Boomers, “the new game in town is Twitter and some … are learning how to play...or to tweet, in Twitter-talk.”
http://tinyurl.com/mxojow

Harry Potter Is Their Peter Pan
David Browne
The New York Times
July 22, 2009

Overview: “While boomers or Gen Xers might have no idea what the phrase “classic Nickelodeon” implies, to anyone in his or her 20s, it means fondly remembered cable tween shows like “All That” and “Clarissa Explains It All” (whose star, Melissa Joan Hart, recently showed off her weight loss on the cover of People magazine).”
http://tinyurl.com/n4zagu

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