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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest - May 14, 2009 | Main | Social Networking among Boomers »

FH Boom Daily Digest - May 15, 2009

Top News From Today's "Boomiverse"

Exclusive: BlogHer Nabs $7 Million in New Funding
Kara Swisher
Boomtown
May 13, 2009

Overview: “BlogHer, which bills itself as “the community for women who blog,” has gotten $7 million more in a Series C funding, which will bring the total investment in the site to about $15.5 million.”
http://tinyurl.com/ow36js

The Savvy Consumer: Time may be right for a reverse mortgage
Teresa Mcusic
Fort Worth Star Telegram
May 14, 2009

Overview: An “unusual loan structure allows people 62 and older to convert equity in their house to tax-free income without having to sell the home, give up title or take on a new monthly mortgage payment.”
http://tinyurl.com/qluwfk

Medical Tourism on Boom, Despite Downturn
Dr Prem Jagyasi
Express Healthcare Management
May 2009

Overview: “Demographic change is one of the vital drivers of the industry. Baby boomers are driving the growth - one of the biggest market segments for medical tourism.”
http://tinyurl.com/ok2zfy

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