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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest - March 27, 2009 | Main | FH Boom Daily Digest - March 31, 2009 »

FH Boom Daily Digest - March 30, 2009

Top News From Today's "Boomiverse”

Getting older but working longer
Jennifer L. Boen
The News-Sentinel
March 30, 2009

Overview: “To retire or not to retire. That is the looming question men and women across the country who are near or at retirement age are asking themselves as their nest eggs take a nosedive."
http://tinyurl.com/cpbz7l

What baby boomers want to know about getting greener
Seattle Post Intelligencer
March 27, 2009

Overview: More than half of baby boomers are “green boomers.” Many feel a responsibility to make the world a better place and buy environmentally safe brands and watch less television.
http://tinyurl.com/cwogfr

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