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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest - March 12, 2009 | Main | FH Boom Daily Digest - March 16, 2009 »

FH Boom Daily Digest - March 13, 2009

Top News From Today's "Boomiverse”

Baby Boomers still religious
Paul Briand
The Examiner
March 13, 2009

Overview: “The number of Americans who don't consider themselves religious is growing, but Baby Boomers continue to hold onto their faiths.”
http://tinyurl.com/dnz22o

Baby Boomers are Changing Their Retirement Plans
Emily Brandon
U.S. News & World Report
March 12, 2009

Overview: “The MetLife Mature Market Institute surveyed 910 1946-born baby boomers in 2007, when they were approximately age 61, about their retirement plans. Then they managed to track down 562 of them again in late 2008 to see if they followed through. Many didn’t. Here’s a look at how one extraordinary year altered baby boomer’s retirement plans.”
http://tinyurl.com/av4pcw

Aging Baby Boomers May Swamp Cardiac Care
Forbes
March 11, 2009

Overview: “Baby boomers are not in good shape, even when compared with their counterparts 10 or 20 years ago, researchers warn.”
http://tinyurl.com/amdkvz

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