Top News From Today's "Boomiverse"
The Stump Theory
Gail Collins
New York Times
February 12, 2009
Overview: “On Tuesday, a 10-year-old Sussex spaniel named Stump won Best in Show at the Westminster Kennel Club, becoming the oldest dog to win the title in the show’s 133-year history. Yet another sign of the emerging trend of 2009: Old is in.”
Baby Boomers Slower to Adopt Twitter
Boomersummit.wordpress.com
February 13, 2009
Overview: “It’s a way of communicating that boomers are just discovering. Just 5% of 45 to 54 year olds said they use Twitter; 4% of 55-64 year olds and 2% of those 65 and older.”
HDTV Tops Baby Boomers’ Technology Wish List
Boomersummit.wordpress.com
February 10, 2009
Overview: “New research from the Consumer Electronics Association shows what those in their 50s and 60s have on their technology wish list. A couple differences among the top five demonstrate that buying behavior of younger and older boomers are not the same.”