Top News From Today's "Boomiverse"
Elderhostel holds Baby Boomer travel appeal
Paul Briand
Examiner.com
January 30, 3009
Overview: “Elderhostel has been around since 1975, offering packaged trips that heap education on top of the travel. But a recent story from the Associated Press has renewed some buzz about the organization because it is putting Baby Boomers right in its marketing cross hairs.”
http://tinyurl.com/baxbjh
50 is the new 40…..but only if you are 45!
Maturemarket.co.uk
January 30, 2009
Overview: “New research from Standard Life has revealed that 30% of the population think middle age hits between 46 and 50.”
Cover story: Boomers power up by aging in place
Carisa Chappell
Washington Times
January 30, 2009
Overview: “Trade organizations, along with the homebuilding and remodeling industry, are taking notice of what aging homeowners want.”