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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
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FH Boom℠ Events

« FH Boom Daily Digest - Jan. 9, 2009 | Main | FH Boom Daily Digest - Jan. 13, 2009 »

FH Boom Daily Digest - Jan. 12, 2009

Top News From Today's "Boomiverse"

In Obama, many see an end to baby boomer era
Jocelyn Noveck
The Associated Press
January 12, 2009

Overview: “Generational change. A passing of the torch. The terms have been thrown around with frequency as the moment nears for Obama to take the oath of office.”

http://tinyurl.com/8u6ujb

The Consumer Electronics Show's inaugural Silvers Summit focuses on the intersection of baby boomers, their parents and technology
Michelle Maltais
Los Angeles Times
January 10, 2009

Overview: “When it comes to technology, older Americans have done a cultural reboot.”

http://tinyurl.com/857l7o

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