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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest - Dec. 5, 2008 | Main | FH Boom Daily Digest - Dec. 9, 2008 »

FH Boom Daily Digest - Dec. 8, 2008

Top News From Today's "Boomiverse"

Youthfulness an American obsession — at what cost?
Martha Irvine and Lindsey Tanner
Associated Press
December 6, 2008

Overview: “As the baby boomers march toward retirement, Botox, wrinkle fillers and hormones of various kinds have become big business.”

http://tinyurl.com/5vjdwj

Obese baby boomers costing $3.8b a year
Sydney Morning Herald
December 3, 2008

Overview: “Obese baby boomers are costing Australia an estimated $3.8 billion a year in lost productivity, leading demographer Graeme Hugo says.”

http://tinyurl.com/6nqxyv

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