Top News From Today's "Boomiverse"
The Boomer Boom
Christopher Musico
Destination CRM
November 1, 2008
Overview: “Revolutionary from the day they were born, Baby Boomers will continue to dictate—with their wallets—how they're targeted by marketers.”
Boomers take nonprofit route
Bob Moos
The Dallas Morning News
November 2, 2008
Overview: “Move over, Bill Gates. You've got company. The former full-time executive of Microsoft and present co-chairman of the Bill and Melinda Gates Foundation is just one of an estimated 1.1 million baby boomers who have traded jobs in the corporate world for work at nonprofit organizations.”
Surfing the Web Stimulates Older Brains
Julie Edgar
WebMD Health News
October 14, 2008
Overview: “The study, which looked at brain activity during web searches, resulted in a fascinating finding: Middle-aged to older adults who know their way around the Internet had more stimulation of decision-making and complex reasoning areas of the brain than peers who were new to web surfing.”
Comments (1)
Thanks for the great articles.
Rita
Posted by Rita | November 16, 2008 4:52 PM
Posted on November 16, 2008 16:52