How many times in a marketing career does one get to be a revolutionary!
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Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.
FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics
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Top News From Today's "Boomiverse"
TV poll: Boomers sound off on issues
Rita Sherrow
Tulsa World
October 23, 2008
Overview: “TV Land, the cable channel known for aiming its programming squarely at baby boomers, has polled BBs (generally those born between 1946 and 1964) about the upcoming national election.”
Best Part-Time Gigs for Baby Boomers
Careerbuilder.com
Newsday
October 22, 2008
Overview: Top 20 part-time jobs for Baby Boomers.
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