Top News From Today's "Boomiverse"
Boomers: The Greenest Generation
Sarah Mahoney
Mediapost.com
September 9, 2008
Overview: “While conventional marketing wisdom holds that it's the idealistic Gen Y shoppers who are most committed to buying products that are less harmful to the environment, a new study finds that baby boomers are the greenest generation.”
http://www.mediapost.com/publications/?fa=Articles.showArticleHomePage&art_aid=90191
Seedtime for the Aging of a Generation
Brent Green
U.S.A.G.E
September 5, 2008
Overview: The latest in Brent Green’s series on aging and entitlement.
http://boomers.typepad.com/usage/
Baby Boomers Redefine Retirement Through "Village" Concept
Kavitha Cardoza
WAMU 88.5 FM
September 05, 2008
Overview: “The first wave of baby boomers will turn 65 during the next few years, and these new "senior citizens" are re-defining what retirement means. Some are creating villages, organizations where members help each other with needs ranging from changing light bulbs and weeding gardens to installing bathroom handrails and providing rides to a doctor's appointments.”
http://wamu.org/news/08/09/05.php
Comments (1)
Affluent people can afford to be green; poor people people cannot. So it should be no surprise that boomers are more green than younger generations with fewer financial resources.
Posted by Terry | September 12, 2008 12:40 AM
Posted on September 12, 2008 00:40