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The New American Players: Baby Boomers and Women Take on Video Gaming
PRNewswire
August 18, 2008
Overview: "A new industry report released by IBISWorld, Inc. (http://www.ibisworld.com), reveals women and older adults -- not the proverbial nerdy teenage boys -- are the new driving force behind the success of the video games industry as console manufacturers and software developers race to expand their offerings beyond the traditional action genre which has always appealed to youngsters.”
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/08-18-2008/0004868949&EDATE=
