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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« Nun of Our Business | Main | FH Boom Daily Digest- July 2, 2008 »

FH Boom Daily Digest- July 1, 2008

Tops News from Today's "Boomiverse"

Age Is as Age Does: Making the Generation Gap Work for You
Erin White
Wall Street Journal
July 1, 2008

Overview: “Companies world-wide are grappling with generational differences in their work forces. Managers and consultants say they see new workplace problems arising from differing mindsets and communication styles of workers born in different eras. The frictions are aggravated by new technology and work patterns that mix workers of different ages in ever-changing teams.”

http://online.wsj.com/article/SB121478926535514813.html?mod=googlenews_wsj

Financial Hardship Postpones Retirement
Betsy Stark
ABC News
June 30, 2008

Overview: “Baby Boomers Still Trapped in Daily Grind”

http://www.abcnews.go.com/WN/story?id=5279743&page=1

Five Ways the Internet Can Keep You Young
Spectrum
July 1, 2008

Overview: “The older you are, the less likely you are to go online. That’s a fact that needs to change.”

http://senior-spectrum.com/news03_070108/


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