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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest - May 21, 2008 | Main | FH Boom Daily Digest - May 23, 2008 »

FH Boom Daily Digest - May 22, 2008

Top News from Today's "Boomiverse"

Seniors Vote and Surf
Lisa E. Phillips
eMarketer
May 21, 2008

Overview: “A Burst Media study found that people over age 55 spent more time online per day than did adults ages 45 to 54, and about the same amount as adults ages 35 to 44.”

http://www.emarketer.com/Article.aspx?id=1006311&src=article1_newsltr

Boomers expected to set tone for staying healthy while aging

Michele Skeele
Pisgah Mountain News
May 22, 2008

Overview: “Baby boomers are keen on maintaining their mental and intellectual health. Along with the stream of research being conducted on diseases such as dementia are studies on cognition and intellectual processing. Lectures on brain health, word games and memory trivia are popular.”

http://www.citizen-times.com/apps/pbcs.dll/article?AID=/20080522/PISGAHMOUNTAINNEWS0104/80520119/1161/PisgahMountainNews

Motorcycle courses offer advice for a safer ride
Jeff Ducharme
Telegraphy-Journal
May 22, 2008

Overview: “With gas prices gone ballistic, motorcycles are becoming more popular with each price hike at the pumps and baby boomers are leading the charge.”

http://telegraphjournal.canadaeast.com/city/article/303061

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