Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest-Mar. 20, 2008 | Main | Financial Planner Wish-List »

FH Boom Daily Digest-Mar. 21, 2008

Top News from Today's "Boomiverse"

Boomers Ramping Up For Accessible Homes
www.suntimes.com

Overview: “The baby boomers are getting older, and experts say come retirement time, the Post-World War II generation will become the largest segment of Americans in U.S. history to age at one time. Eighty-three million boomers are predicted to reach the retirement age of 65 years within the next 11 years.”

http://searchchicago.suntimes.com/homes/853187,rampup21.article


Singles Fest Might Draw Boomers
Ray Hagar
www.rgj.com

Overview: “The idea is to have a weekend or series of weekends where single baby boomers could come to Reno to find their Valentine or meet people of similar ages, likes and dislikes and enjoy different planned activities or just have fun.”

http://www.rgj.com/apps/pbcs.dll/article?AID=/20080321/NEWS/803210522/1321


RVs Beckon Baby Boomers Despite Fuel Costs
Jayne Clark
www.usatoday.com

Overview: “Sales of RVs, which run the gamut from humble folding camping trailers to luxury motor homes, peaked at 400,000 in 2006. The industry attributes the subsequent drop in sales to 354,000 last year to the overall economic slump rather than rising fuel costs. But with the first wave of 79 million baby boomers poised for retirement, industry experts are betting that boom times are on the horizon.”

http://www.usatoday.com/travel/news/2008-03-20-rv-boomers_N.htm

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/558.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)