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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
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FH Boom℠ Events

« FH Boom Daily Digest-Feb. 7, 2008 | Main | FH Boom Daily Digest-Feb. 11, 2008 »

FH Boom Daily Digest-Feb. 8, 2008

Top News from Today's "Boomiverse"

‘Boomers' Boost Cody Real Estate Market
Carole Cloudwalker
www.codyenterprise.com

Overview: "'Baby Boomers' - commonly thought of as those born 1946 to 1964 - may be the driving force behind Cody's booming real estate market.”

http://www.codyenterprise.com/articles/2008/02/07/news/news1.txt


AgeLab Designs Products for Baby Boomers
David Ho
www.tech.mit.edu

Overview: “Joseph F. Coughlin founded AgeLab to unravel a paradox: Humanity in the last century achieved the dream of much longer life, but didn’t plan for the effects on work, health and daily living. ‘Our greatest success is now our greatest challenge,’ Coughlin says. ‘Where are you going to live? How are you going to get around? What are you going do in those 10, 20, 30, 40 years of extra time?’”

http://www-tech.mit.edu/V128/N2/agelab.html

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