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About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
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Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
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FH Boom℠ Events

« Boomer Wanted, Part 6 | Main | The New Normal »

FH Boom Daily Digest-Nov. 14, 2007

Top News from Today's "Boomiverse"

Finally a Reverse Mortgage for Younger Boomers
www.mortgage101.com

Overview: “Lower age requirement and closing costs are key draws. Sixty-two, 61, 60 – The age requirements for one reverse mortgage product just got ‘younger.’”

http://www.mortgage101.com/partner-scripts/inman.asp?ID=65213


Get Realistic About Your Retirement Goals
Linda Sims
www.journalgazette.com

Overview: “Many Americans are looking at their future retirement through rose-colored glasses, expecting to spend those years in comfort and financial security. Yet the facts might paint a different picture.”

http://www.journalgazette.net/apps/pbcs.dll/article?AID=/20071114/BIZ01/711140369/-1/BIZ


Program Teaches Baby Boomers New Tricks
Joy Peterson, Alex Robinson
www.mndaily.com

Overview: “Every Tuesday and Thursday afternoon, Aloida Zaragoza sits in the front row of the personal and family finance lecture in Borlaug Hall. At the end of the day, the 48-year-old University employee goes home to her 10-year-old son.”

http://www.mndaily.com/articles/2007/11/14/72164507

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