Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest-Aug. 7, 2007 | Main | FH Boom Daily Digest-Aug. 8, 2007 »

Greyroots Marketing (Encore Blog)

Where's my grey hair? Everybody knows that grey is the new blond, if you're over 40. Sporting grey hair gives you an aura of defiant independence, touched with wisdom-what a cool combo! Grey is Taylor Hicks and whoever those hip older models are who have the athletic builds of a 20-year-old, wrinkleless faces and bushy grey spikes on their heads. I want that!

For rest of today's blog, continue at The Boomer Blog

So boldly, I announced to my hairdresser that I'm going grey. Let the roots take over and grow up to be the fashionable steel-colored fringe I so admire.

She looked at me sadly. The color at your roots, that's what you get.

"But that's not grey!" I cried out.

"No. You're right. It's kind of a washed out blondish brownish."

"Okay then. Dye it grey. That hipster cool grey like they show in More magazine.”

"Can't do it. It's the one color that can't come out of a bottle."

You're kidding me! I'm finally ready to look my version of my age, and I can't buy it-for any price.

I turned to her. "If I'm not going to have that color grey, then when do I stop coloring my hair the teddy bear shade of brown it is now? Isn't there some point where a woman says 'Take it or leave it? It's honest. It's blah. But it's me."

"Okay then," she replied. “When you're eighty-I think that's a great time to go natural. Until then, why don't we add in a few blond streaks?”

I settle for the streaks. But really, I can't go grey? Don't be surprised if one of these times the streaks are green or purple. I'm that mad!!

Carol Orsborn

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/342.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

Subscribe to this Blog

Subscribe here for daily updates sent to your email

Delivered by FeedBurner


Recent Posts

July 2010

Sun Mon Tue Wed Thu Fri Sat
1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31
Powered by
Movable Type 3.2