About the Blog

How many times in a marketing career does one get to be a revolutionary!
Read More

"Content Marketing" on FH Boom

For Media

Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Research

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

Blog Honor Roll

« An Old 60 (Encore Blog) | Main | Drink Up, Boomers (Encore Blog) »

FH Boom Daily Digest-August 1, 2007

Top News From Today's "Boomiverse"

Baby boomers stay on the job longer than other generations
Jennifer Youssef
The Detroit News
August 1, 2007

Overview: Youssef reports, “Half of the people polled in the 2007 Retirement Confidence Survey by the Employee Benefit Research Institute in Washington said they planned to work until at least 65.”

http://www.detnews.com/apps/pbcs.dll/article?AID=/20070801/BIZ/708010347/1022

Boomers rule state, U.S. politics
Lisa Hoffman and Sarah McBroom
The Detroit News
August 1, 2007

Overview: A Scripps analysis, “found that more than 55 percent of America's current governors, state lawmakers, and congressional representatives and senators were born between 1946 and 1964, the era generally tagged as the baby boom generation.”

http://www.detnews.com/apps/pbcs.dll/article?AID=/20070801/POLITICS/708010352/1022

Aging Baby Boomers Unaware of Eye Risk
Salynn Boyles
WebMD Medical News
July 31, 2007

Overview: According to a survey released by the American Academy of Ophthalmology (AAO), boomers are generally uninformed about eye diseases that may come with age.

http://www.webmd.com/eye-health/news/20070731/aging-baby-boomers-unaware-of-eye-risk


Posted by Boomer Daily Digest on August 1, 2007 8:00 AM |

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/339.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)