Top News From Today's "Boomiverse"
Boomers take steps to prepare to extend careers
Christia Gibbons
The Arizona Republic
August 7, 2007
Overview: Gibbons discusses keeping boomers in the workforce. She writes, “Neither baby boomers, nor potential employers, should give in to stereotypes that this generation is technology-challenged, medically shaky or feeble in any way, employment experts say. Many boomers need to work, financially or to satisfy themselves.”
http://www.azcentral.com/business/articles/0807biz-boomers0808-ON.html
Startup targets baby boomer web surfers
David Louie
ABC12.com
August 8, 2007
Overview: Louie reports, “Competition is heating up to serve boomers on the Internet. Each is using different approaches to appeal to an audience in their 40s, 50s and older.”
http://abclocal.go.com/wjrt/story?section=sci_tech&id=5550057
A Recent Survey of Baby Boomers Shows 41% Most Concerned About How Much They Need for Retirement; They Want to Know, What's the number?
PR Web
August 8, 2007
Overview: Press release announcing, “In a recent survey of baby boomers asked about what was foremost about their concerns for their retirement it was interesting that while 41% were most concerned about having enough to live on, only 8% were worried about the future about Medicare and Social Security.