Top News From Today's "Boomiverse"
Breaking Away
Dan Kadlec
Time
July 9, 2007
Overview: “The appeal of cycling is most pronounced among the youngest baby boomers (ages 45 to 54), who are also tackling other vigorous leisure activities including hiking and running marathons. Such pursuits embody the active later lifestyle that much of the boomer generation has come to adopt, and which has been embraced as the ad media's new image of older Americans at leisure.”
http://www.time.com/time/magazine/article/0,9171,1638451,00.html
A new financial advisory service targeting Boomers may be ahead of its competitors but might lose its grip if managing remains cheap
Seniorscopie.com
July 3, 2007
Overview: “Ameriprise‚ a newcomer among financial advisory services is earning some success by aiming openly at Baby Boomers. But a string of mismanagements might cost it its advance on competition.”
http://www.seniorscopie.com/actu/article.asp?id=070703193656&rub=swi
Generational gaps split work places
Attitudes, salaries and technology among differences
Shir Haberman
Seacoastonline.com
June 29, 2007
Overview: Haberman reports from a meeting with speaker, J.T. O'Donnell, a career development specialist who operates J.T. O'Donnell Career Insights. "There have always been different generations in the workplace, but they've never been at war like they are today. The generations aren't playing nice," O’Donnell said.
http://www.seacoastonline.com/apps/pbcs.dll/article?AID=/20070629/BIZ/706290423