Top News From Today's "Boomiverse"

Retiring baby boomers creating high tech talent crisis
Stuart Corner
ITwire.com.au
July 2, 2007

Overview: "Baby Boomers are beginning to retire in droves and there are simply not enough young people to replace them...This talent crisis - which is expected to last for decades - has the potential to make the dot-com talent crunch of the late 1990s look like a walk in the park."

http://www.itwire.com.au/content/view/13262/53/

As workers get older or retire, companies need to adapt
Aaron Nathans
LoHud.com
July 2, 2007

Overview: Nathans focuses on the need for companies to plan ahead as boomers begin to retire. “As the baby boomer population begins to retire, companies will have more jobs than workers, Delaware AARP Director Lucretia Young said.”

http://www.lohud.com/apps/pbcs.dll/article?AID=/20070702/BUSINESS01/707020324/1066/RSS02

Eyes On The Road: Twin Peaks Of The Car Market
Joseph B. White
WSJ.com
July 2, 2007

Overview: White discusses the auto industry’s goal to target both boomers and millennials with the same cars.

http://online.wsj.com/article/SB118314531203053373-search.html?KEYWORDS=twin+peaks+car+market&COLLECTION=wsjie/6month

More baby boomers are flocking back to the flock
John Blake
Atlanta Journal-Constitution
June 30, 2007

Overview: Blake reports that boomers are, “known for both spiritual seeking and religious skepticism.” He goes on to say, “Now many of these seekers are returning to the religious rituals that shaped their childhoods, because of pressing questions about their own lives and families.”

http://www.statesman.com/life/content/life/stories/faith/06/30/0630boomerfaith.html

My recent blog on “Re-uppies” (the surprising number of well-educated women in their late 50’s or early 60’s who are walking away from steady incomes, and are either contemplating or in the throes of selling their houses to follow some variation of a dream) elicited a welcome reminder from an old friend.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Breaking Away
Dan Kadlec
Time
July 9, 2007

Overview: “The appeal of cycling is most pronounced among the youngest baby boomers (ages 45 to 54), who are also tackling other vigorous leisure activities including hiking and running marathons. Such pursuits embody the active later lifestyle that much of the boomer generation has come to adopt, and which has been embraced as the ad media's new image of older Americans at leisure.”

http://www.time.com/time/magazine/article/0,9171,1638451,00.html

A new financial advisory service targeting Boomers may be ahead of its competitors but might lose its grip if managing remains cheap
Seniorscopie.com
July 3, 2007

Overview: “Ameriprise‚ a newcomer among financial advisory services is earning some success by aiming openly at Baby Boomers. But a string of mismanagements might cost it its advance on competition.”

http://www.seniorscopie.com/actu/article.asp?id=070703193656&rub=swi

Generational gaps split work places
Attitudes, salaries and technology among differences
Shir Haberman
Seacoastonline.com
June 29, 2007

Overview: Haberman reports from a meeting with speaker, J.T. O'Donnell, a career development specialist who operates J.T. O'Donnell Career Insights. "There have always been different generations in the workplace, but they've never been at war like they are today. The generations aren't playing nice," O’Donnell said.

http://www.seacoastonline.com/apps/pbcs.dll/article?AID=/20070629/BIZ/706290423

Reaching deep to find some explanation for Paris Hilton, I stumbled across the meaning of her Larry King appearance (or better yet, the mystery of the entirety of her iconic existence) not deep in my heart but aptly, on a television program. And, of course, it has to do with boomers.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

In Utah, a boom town for retiring boomers
Ben Arnoldy
The Christian Science Monitor
July 5, 2007

Overview: This article discusses boomers retiring out West and states’ marketing campaigns to attract boomers.

http://www.csmonitor.com/2007/0705/p01s02-ussc.html?page=1

The Flight of the Baby Boomers
Beth Morelli
Styleweekly.com
July 4, 2007

Overview: Morelli defends the boomer reputation and discusses retirement. Says Morelli, “Where we settle, what we do in those retirement years, will still garner negative press, because we will be the generation to break the back of the present Social Security system and to throw at least a medium-sized wrench into the Medicare program.”

http://www.styleweekly.com/article.asp?idarticle=14694

Unshackled From The World Of Work
Thomas Cangelosi
Hartford Courant
July 4, 2007

Overview: Cangelosi discusses his decision to retire after 30 years of teaching. He says, “Now among baby boomers in their 50s and 60s, retirement is a dirty word.”

http://www.courant.com/news/opinion/op_ed/hc-cangelosi0704.artjul04,0,2744716.story

Top News From Today's "Boomiverse"

More seniors, boomers going green
Korky Vann
Hartford Courant
July 5, 2007

Overview: “Senior citizens and baby boomers across the U.S., many of whom marched for civil rights and women's liberation, are mobilizing to combat global warming and save the environment for their children and grandchildren.”

http://news.cincypost.com/apps/pbcs.dll/article?AID=/20070705/LIFE/707050336/1005

Working for a Life, Not a Living
Chuck Nyren
Advertisingtobabyboomers.blogspot.com
July 6, 2007

Overview: Nyren discusses an article by Todd Harff, President of Creating Results, found in 50+ Housing Magazine.

http://advertisingtobabyboomers.blogspot.com/2007/07/working-for-life-not-living.html

A life plan for boomers
Kimberly S. Johnson
Denver Post
July 6, 2007

Overview: Johnson discusses My Plan After 50, a website launched by boomer couple Paul Hedquist and Margy Altmix. “My Plan After 50 is just one of several sites emerging that realize boomers are tech-savvy, affluent and not just looking for information but ways to connect with others and share a lifetime of experience and valuable information.”

http://www.denverpost.com/business/ci_6308057

Five hours after it closed, Journey’s End won the 2007 Tony Award for Best Revival of a Play.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

For many retirees, China may hold key to success
Kevin G. Hall
The Seattle Times
July 9, 2007

Overview: Hall discusses the development of China’s pension system, and how it may impact retiring U.S. boomers. Hall reports, “China, with a population exceeding 1.3 billion, holds the greatest potential for U.S. boomers who are looking to transfer their assets.”

http://seattletimes.nwsource.com/html/nationworld/2003780846_pensions09.html

Health issues hit divorced baby boomers
The Age
July 9, 2007

Overview: “The first wave of over-55 divorcees are much less happy and experience more physical and mental health problems than their married friends, new research shows.”

http://www.theage.com.au/news/National/Health-issues-hit-divorced-baby-boomers/2007/07/09/1183833380603.html

No happy ending for divorced boomers
Stephen Lunn
The Australian
July 9, 2007

Overview: Lunn discusses new research from the Australian Institute of Family Studies. He reports, “No matter how many years have passed since their split, members of the growing grey army of over-55 divorcees without a new partner are likely to be less satisfied with life than a married person.”

http://www.theaustralian.news.com.au/story/0,20867,22040289-2702,00.html

Top News From Today's "Boomiverse"

AARP Tunes In to Radio's Discarded Audience
Marc Fisher
The Washington Post
July 8, 2007

Overview: Fisher reports that AARP, “is turning into a radio programmer and concert promoter”, sponsoring shows and creating radio programs targeted specifically to boomers.

http://www.washingtonpost.com/wp-dyn/content/article/2007/07/06/AR2007070600481.html

Boomers care and share
Mark Metherell and Arjun Ramachandran
Brisbane Times
July 10, 2007

Overview: Metherell and Ramachandran dismiss the “Me Generation” label placed on boomers. They report that Australian boomers “are more worried about energy and water issues than their pensions, a survey in four mainly marginal electorates found.”

http://www.brisbanetimes.com.au/news/national/boomers-care-and-share/2007/07/09/1183833431870.html

Sleepy Baby Boomer Internet Villages
Chuck Nyren
Advertisingtobabyboomers.blogspot.com
July 10, 2007

Overview: Nyren discusses networking sites for boomers. He notes specific sites that, in his opinion, stand out among the various networking sites.

http://advertisingtobabyboomers.blogspot.com/2007/07/sleepy-baby-boomer-internet-villages.html

At a Fourth of July barbecue last week, over buttery corn on the cob and flank steak, sandwiched between critiques of the new flick “A Mighty Heart” and Paris Hilton’s recent tour de-force (yes, I’m referring to those jail diaries), two words came up among the Gen X gathering that I wouldn’t have predicted going into it: “baby boomers.”

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Most firms have no strategy to target the elderly: survey
Nisha Ramchandani
Business Times Singapore
July 11, 2007

Overview: A survey from Spire Research and Consulting Pte Ltd revealed that, “A staggering majority of Singapore companies were not gearing their marketing strategies towards the elderly.”

http://www.businesstimes.com.sg/sub/news/story/0,4574,240636,00.html?

Baby boomers sought for 'encore' careers
Paul Monies
NewsOK.com
July 11, 2007

Overview: Monies reports, “the federal government is preparing for an exodus of experienced employees as baby boomers begin to hit retirement age. As a result, recruiters are updating hiring practices and offering incentives to new grads, as well as to experienced employees from the private sector looking for ‘encore’ careers in public service.”

http://newsok.com/article/3080788

Why 70 Is the New 50
Marshall Goldsmith
BusinessWeek
July 10, 2007

Overview: Goldsmith discusses retiring boomers and the workplace with Bill Byham, author of 70: The New 50.

http://www.businessweek.com/careers/content/jul2007/ca20070710_420245.htm

Can you live the dream?
Tim Evans
The Indianapolis Star
July 10, 2007

Overview: According to a boomer poll conducted by The Indianapolis Star, “More than 80 percent of those surveyed say they expect their lifestyles to stay the same or improve after they retire. Nearly half expect a ‘whole new life.’”

http://www.indystar.com/apps/pbcs.dll/article?AID=/20070710/LOCAL18/707100384/-1/topstoriesrecache

Top News From Today's "Boomiverse"

Retiring Boomers Important in Hand-off to Younger Employees
Jack Loechner
Media Post Publications
July 12, 2007

Overview: Loechner discusses strategies to keep boomers active in the workforce.

http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=63683

Debt will keep the boomers in jobs
Stephen Lunn
The Australian
July 12, 2007

Overview: “A substantial portion of the nation's 40- to 59-year-olds are considering staying in the workforce longer, a survey of 2500 boomers undertaken by University of Tasmania sociologists Maggie Walter and Natalie Jackson shows.”

http://www.news.com.au/business/story/0,23636,22060603-14302,00.html

Senior centers look to offer more for baby boomers
Jennifer Learn-Andes
Times Leader
July 12, 2007

Overview: Learn-Andes reports, “As baby boomers start turning 60 on Jan. 1, they will become eligible to use their local senior centers. But the leaders of these centers here and nationally worry this new generation of seniors will stay away because of the stereotypes, so they’re starting to think of ways to cater to their needs.”

http://www.timesleader.com/news/20070712_12babyboom_jen_ART.html

Thanks for a great question, Sigmund Freud. And today, thanks to the “In Full Bloom” retreat I co-led for Women of a Certain Age Conferences a few weeks ago, we’ve got the answer.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Financing options for aging baby boomers
Kenneth Harney
San Jose Mercury News
July 12, 2007

Overview: This article focuses on mortgage companies’ new strategies to relieve boomers of the financial stress of a home mortgage.

http://www.mercurynews.com/realestatenews/ci_6362392?nclick_check=1

Survey: Technology Essential to the Daily Lives of Boomers
Al Heavens
Realty Times
July 12, 2007

Overview: Heavens reports that boomers value technology, and use computers and the Internet on a daily basis.

http://realtytimes.com/rtcpages/20070712_techessen.htm

Travel firms target rich baby boomers
The Daily Yomiuri
July 12, 2007

Overview: “Many major travel agencies are opening special offices and offering unique services ahead of the summer travel season, expecting a boost in demand for holidays from retiring baby boomers, who have extra cash to spend.”

http://www.yomiuri.co.jp/dy/business/20070712TDY04003.htm

“Baby boomers.” Two words you are probably hearing a lot of these days…or maybe, two words you’ve heard a lot your whole life. 78 million strong, this colossal demographic demands to be heard, and has been so wildly probed, prodded, discussed and sounded over the years, that I would venture to say if aliens do exist and are tuning into us earthlings, the cosmos too is abuzz about boomers.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Men who can't face 50 are turning to surgery
Jane Wharton
The Daily Express
July 16, 2007

Overview: This article focuses on the increase of male boomers undergoing plastic surgery. “The number of men undergoing nip and tuck surgery has rocketed by 140 per cent in five years, reveals a new report.”

http://www.express.co.uk/posts/view/13633/Men-who-can't-face-50-are-turning-to-surgery

Expiration Dating
Marianne Jacobbi
The Boston Globe
July 15, 2007

Overview: Jacobbi discusses her experiences with online dating, what boomer women are looking for in a relationship, and the stereotypes some boomer men place on women their age.

http://www.boston.com/news/globe/magazine/articles/2007/07/15/expiration_dating/

Aging Canadians worried about wealth
Greg Bonnell
The Globe and Mail
July 15, 2007

Overview: This article suggests that there will be a financial division among baby boomers.

http://www.theglobeandmail.com/servlet/story/RTGAM.20070715.wcensusadvance0715/BNStory/National/home

Top News From Today's "Boomiverse"

Surveys Show Boomers Drive U.S. Consumer Confidence, Remain Nation's Wealthiest Consumer Group
Marketwire.com
July 17, 2007

Overview: “The Baby Boom drives U.S. consumer confidence more dramatically than any other generation, remains the most affluent spending group, but is increasingly ignored by the nation's marketers and retailers as it ages, according to two national surveys and the findings of a new book released today by the Boomer Project.”

http://www.marketwire.com/2.0/release.do?id=751792&sourceType=1

That's a what? It's not the newest iPod. It's not a cell-phone earpiece, either. For older generations, these high-tech hearing aids are not only helpful . . . they're hip.
Linda Shrieves
Orlando Sentinel
July 17, 2007

Overview: Shrieves discusses the latest trends in hearing aids targeted at boomers.

http://www.orlandosentinel.com/features/lifestyle/orl-hearingaids1707jul17,0,3784137.story

Auto Package: Boomers tired of mini-vans powering convertible sales
Paul Luke
CanWest News Service
July 17, 2007

Overview: Luke reports, “Baby boomers' rising affluence means a growing chunk of consumers can afford to buy a convertible, auto industry analysts say.”

http://www.canada.com/nationalpost/financialpost/story.html?id=2294b135-07e9-480e-b6e4-79d920d4a713&k=86181&p=2

Baby Boomers Taking a Second Look at Volunteering
Earthtimes.org
July 16, 2007

Overview: This article focuses on a study from VolunteerMatch, “that takes a closer look at boomers and civic engagement to find that nearly two-thirds of older, non-volunteering boomers are interested in getting involved, yet many aren't sure where to find the right opportunity.”

http://www.earthtimes.org/articles/show/news_press_release,139839.shtml

Top News From Today's "Boomiverse"

Baby Boomer Women Could Drive Boom in Timeshare Sales
Jason Tremblay
The Time Share Owner’s Blog
July 18, 2007

Overview: Tremblay discusses boomer women’s interest in the timeshare market and writes, “boomer women represent a demographic with a proven commitment to carving out time for well-earned vacations and time spent with family and friends.”

http://timeshareownersblog.sellmytimesharenow.com/archives/269

Boomers spend freely on their family pets
Kathy Seale
Times-Picayune
July 18, 2007

Overview: Seale shares that many boomers are spending up to $107 a year on their pets.

http://www.nola.com/timespic/stories/index.ssf?/base/living-8/1184746128164230.xml&coll=1

Boomers to work longer than expected
David Friend
Toronto Star
July 17, 2007

Overview: Friend reports, “The first wave of boomers entered their 60s last year, and some will head off into retirement sunset. But financial planners suggest that more and more will be forced to stay in the workforce simply because they can't afford the cost of living.”

http://www.thestar.com/News/article/236729

Over-50 Baby Boomers Serious About Exercise and Health Habits
Associated Content
July 17, 2007

Overview: A survey from Humana Inc. found that when it comes to boomers and exercise, “better health and wellness were the primary reasons, but appearance – especially those desirable six-pack abs – was also very important.”

http://www.associatedcontent.com/article/317431/over50_baby_boomers_serious_about_exercise.html

Here’s the premise. Take about a dozen boomers from around the same economic and education level, all married, grown children, mid-to-late fifties, and put them in the same neighborhood. Give them each about 50K to spend. Let them decide whether to spend it on savings, fun cruises or long-term care insurance. That is the first elimination round. Only those who put it into long-term care insurance get to continue.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Advertisers ignore sizeable, affluent greying crowd
Shannon Proudfoot
Calgary Herald
July 18, 2007

Overview: “Experts say marketers became fixated on the 18-to-49 demographic when the baby boomers became young adults, making them the most lucrative and visible market. But the ad industry has failed to notice that this population has moved on and become an older crowd with similar clout.”

http://www.canada.com/calgaryherald/news/story.html?id=2b1f07af-d327-4268-8e98-57bef339d84f

Obesity, Alzheimer's Key Threats To Baby Boomers' Health
Kristen Gerencher
Marketwatch.com
July 19, 2007

Overview: Gerencher discusses boomers’ future health ailments, particularly, obesity and Alzheimer’s damaging effects.

http://www.marketwatch.com/news/story/obesity-alzheimers-disease-key-threats/story.aspx?guid=%7BEB005F22-1982-4275-914D-BA2827135A2C%7D

Top News From Today's "Boomiverse"

The boomers leave a problem
Waterloo Record
July 20, 2007

Overview: This article focuses on the impact baby boomers will have on Canada once they retire. “The demands that this group will place upon the nation's medical and social agencies are hard to overestimate.”

http://www.therecord.com/NASApp/cs/ContentServer?pagename=record/Layout/Article_Type1&c=Article&cid=1184915743516&call_pageid=1024322168441&col=1024322320546

Stop baby boomers leaving the ICT talent pool
Sandra Rossi
Computer World Australia
July 20, 2007

Overview: Rossi discusses the importance of keeping baby boomers working in the ICT industry. The 2006 Australian Computer Society’s Employment Survey revealed that “one in five respondents felt they had been discriminated against on the basis of their age.”

http://www.computerworld.com.au/index.php/id;573607731;pp;1

In the realm of boomer expertise, a few names have distinguished themselves as the quick-dial for marketers and journalists who want to stay on the leading edge of intelligence about the boomer demographic. Of course, Ken Dychtwald is the Kleenex © so to speak of boomer experts. But there are a number of others who are, well, begging the metaphor, nothing to sneeze at!

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

The time to save is now
Janet Kidd Stewart
Chicago Tribune
July 22, 2007

Overview: This article shares results from a survey conducted by the Employee Benefit Research Institute. Stewart reports, “More than a third of people over 55 aren't saving for retirement, fewer than half have tried to calculate how much they'll need, and just over half have saved less than $100,000, excluding home equity and defined-benefit pensions.”

http://www.chicagotribune.com/business/yourmoney/chi-ym-behind-0722-cpjul22,0,6242221.story

Boomers fuel demand for joint replacement
Gary Haber
The News Journal
July 22, 2007

Overview: Haber reports on the growing number of boomers seeking knee and hip replacements. However, Haber shares it is, “a trend experts think could lead to an eventual shortage of orthopedic surgeons and help drive health care costs higher at a time when the system is already under strain.”

http://www.delawareonline.com/apps/pbcs.dll/article?AID=/20070722/BUSINESS/707220320/1003

Lots of boomers like second homes
Alan J. Heavens
The Seattle Times
July 22, 2007

Overview: Heavens reports, “A National Association of Realtors (NAR) association analysis shows baby boomers are active in the second-home market, owning 57 percent of all vacation/seasonal homes and 58 percent of rental property.”

http://seattletimes.nwsource.com/html/realestate/2003798781_boomerhomes22.html

Youthful clothes styles don't fit baby boomers
Meredith Daniels
Newsday
July 21, 2007

Overview: Daniels discusses the challenges boomers face when shopping for trendy, yet comfortable attire.

http://www.newsday.com/business/custom/retirement/ny-act2spd5301189jul21,0,5636297.story?page=1&coll=ny-retirement-headlines

Top News From Today's "Boomiverse"

Magazine Picks Best Cities Baby Boomers Should Consider for Retirement
SeniorJournal.com
July 23, 2007

Overview: This article shares the top five retirement communities for boomers as reported by AARP The Magazine.

http://www.seniorjournal.com/NEWS/Boomers/2007/7-07-23-MagazinePicks.htm

Home gyms: Convenience that can’t be beat
Newsday
July 24, 2007

Overview: This article focuses on the growing number of boomers who are bringing the gym home. “The fitness-crazed baby boomers that in the 1980s were going to the health club to hook up and get married now are bringing the gym home for themselves and their families.”

http://www.newsday.com/search/ny-hscov5304124jul24,0,2708611.story

Retirees are reinventing themselves
Devona Walker
Sarasota Herald-Tribune
July 24, 2007

Overview: Walker discusses the growing number of boomer retirees who are relocating to Southwest Florida. Reports Walker, “They are also reinventing the concept of retirement. Many return to work in so-called bridge occupations. Others, who were hampered by vocational restraints in their younger years, are flexing their entrepreneurial muscles.”

http://www.heraldtribune.com/article/20070724/BUSINESS/707240326

In my last blog, I reviewed Matt Thornhill and John Martin’s new book “Boomer Consumer”, and I promised to share some helpful insights from the book. Here’s one that I find particularly fascinating.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

The Freewheelers
Jemimah Noonoo
Newsweek
July 30, 2007

Overview: This article focuses on the growing number of boomers who are choosing truckdriving as a new job option. Reports Noonoo, “By tapping into the baby-boomer market—largely empty nesters, or second-career seniors who have experienced burnout or layoffs—carriers hope they will be able to keep their rigs running.”

http://www.msnbc.msn.com/id/19875409/site/newsweek/

Call it relaxation, with income
Devona Walker
Sarasota Herald-Tribune
July 25, 2007

Overview: Walker discusses boomers’ desire to continue work in a laid-back atmosphere. Reports Walker, “Many have a pedigree that makes them well suited for entrepreneurial endeavors. At this point in the retirement curve, some are retooling retirement to include work and intellectual stimulation.”

http://www.heraldtribune.com/article/20070725/BUSINESS/707250350

Aging Baby Boomers and Unmet Medical Needs Drive Alzheimer's and Parkinson's Diseases Market
PRWeb
July 25, 2007

Overview: “Ageing baby boomers are expected to propel the global anti-AD medications market. The growing elder people in the society would always have impact on the healthcare markets particularly the drugs that are intended to treat risks associated with ageing.”

http://www.prweb.com/releases/alzheimers_disease/parkinsons_disease/prweb541758.htm

Top News From Today's "Boomiverse"

When Whippersnappers and Geezers Collide
Lisa Belkin
The New York Times
July 26, 2007

Overview: Belkin discusses the generational differences that exist in today’s workplace. Belkin reports, “This is the first time in history that four generations — those who lived through World War II, Baby Boomers, Generation X and Generation Y — are together in the workplace.”

http://www.nytimes.com/2007/07/26/fashion/26work.html?pagewanted=1&_r=1&ref=health

Buyers want to sleep downstairs
Dudley Price
The News & Observer
July 26, 2007

Overview: Price shares, “The National Association of Home Builders says more than 40 percent of new homes have master suites downstairs, a 15 percent increase over a decade ago. This time -- no surprise here -- baby boomers with bad knees and creaky backs are being credited with increasing demand.”

http://www.newsobserver.com/business/story/649762.html

Today's boomers don't have to quit getting fit
Katherine Hobson
Fort Worth Star Telegram
July 26, 2007

Overview: Hobson reports, “Advances in orthopedics and sports medicine mean that the injuries that used to sideline anyone with a hint of gray hair can now be fixed.”

http://www.star-telegram.com/health/story/181271.html

I am reminded by Beverly Mahone, bestselling author, blogger, speaker and regular reader of TheBoomerBlog.com that this headline is, in fact, a trick question. As we know, boomer women come from multiple ethnicities, religions, geographies, economic strata and so on and on.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

The Ritz? No, It's An RV Park
Kristina Shevory
The New York Times
July 27, 2007

Overview: This article focuses on how RV parks are catering to boomers.

http://travel.nytimes.com/2007/07/27/travel/escapes/27rv.html

More boom-boom for boomers, baby
The Courier-Mail
July 27, 2007

Overview: “Cashed-up baby boomers, including liberated older women, will fuel the sexual services industry in future, a business analyst has forecast.”

http://www.news.com.au/story/0,23599,22138858-2,00.html

Radio has new interest in music boomers like
Rick Bird
The Cincinnati Post
July 26, 2007

Overview: Bird discusses the resurgence of boomer music on the radio.

http://news.cincypost.com/apps/pbcs.dll/article?AID=/20070726/LIFE/707260387/1005

Top News From Today's "Boomiverse"

Can you spot the personal communication assistant?
Don Aucoin
The Boston Globe
July 30, 2007

Overview: “Companies are racing to ‘boomerize’ products and services, adding a flashier edge to stodgy devices like hearing aids or subtly tailoring their marketing pitch to a generation that never believed it would get old -- and still doesn't.”

http://www.boston.com/news/globe/living/articles/2007/07/30/can_you_spot_the_personal_communication_assistant/?page=1

Keep boomers working: Senator
Richard Brennan
The Toronto Star
July 30, 2007

Overview: This article focuses on Senator Marjory LeBreton’s mission to keep boomers in the Canadian workforce.

http://www.thestar.com/News/article/241198

On-the-job tourism. Test-driving that dream career
Lini S. Kadaba
The Philadelphia Inquirer
July 29, 2007

Overview: This article focuses on VocationVacations, a program that allows boomers to discover new and exciting careers.

http://www.philly.com/philly/news/homepage/20070729_On-the-job_tourism_.html

I once read a story about a guy who lived with his parents well into his 40s and became so agitated by the experience that he ended up losing it one day and filled his folks’ plumbing with cement. (huh?) Yes, it’s strange on a lot of fronts, but there clearly is a lesson in it. At some point in time, it’s natural for an adult child to take the plunge into the real world and move out of their parents’ home. Hollywood’s Failure to Launch, hits the idea home as the protagonist “Tripp” (aptly cast, Matthew McConaughey)—a 35-year old slacker who won’t fly away utters, “It's gonna take a stick of dynamite to get me out of my parents' house…” Yikes.

For the rest of today's blog, continue at The Boomer Blog

Top News From Today's "Boomiverse"

Hawaii's boomers in line to live longest, survey indicates
Susan Felt
The Arizona Republic
July 31, 2007

Overview: Felt shares the results from the Longevity Calculator for eons.com, a boomer Web site. Felt writes, “In a state-by-state look at the health habits of 450,000 baby boomers 50 and older who took the survey on eons.com, those living in Hawaii not only have the benefit of sun, sea and climate, but exhibit the most healthful habits of their peer group.”

http://www.azcentral.com/arizonarepublic/arizonaliving/articles/0731boomersurvey0731.html

The new face of fitness is getting older
David Williams
CNN.com
July 30, 2007

Overview: Williams discusses boomers’ growing interest and investment in fitness.

http://www.cnn.com/2007/HEALTH/diet.fitness/07/27/senior.fitness/index.html

Study: Many Boomers Lack Retirement Fund
Eileen Alt Powell
Forbes.com
July 30, 2007

Overview: “Nearly one-third of baby boomers ages 51 to 61 are at risk of not having enough in savings to finance a comfortable retirement, according to a study being released Tuesday by the Center for Retirement Research at Boston College.”

http://www.forbes.com/feeds/ap/2007/07/30/ap3968517.html