Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« Ride the Horse | Main | Best-Selling Denial »

FH Boom Daily Digest-May 11, 2007

Top News From Today's "Boomiverse"

Boomer ‘Pivot Spenders’ Help Out Parents, Adult Kids
Kathy Gurchiek
HR Magazine
May 11, 2007

Overview: This piece focuses on boomer “pivot spenders” who are supporting both their parents and adult children.

http://www.shrm.org/hrnews_published/articles/CMS_021531.asp

Whatever your age, you can keep cool; Style consultant's book designed to keep the over-50 crowd looking smart
Michelle Crouch
Charlotte Observer
May 11, 2007

Overview: This article shares a Q&A with stylist Sherrie Mathieson, giving style to over 50 men and women.

http://www.charlotte.com/454/story/117755.html

Home sweet road: Despite high gas prices, baby boomers are taking to road in comfort and style
Susan Wood
Nevada Appeal
May 11, 2007

Overview: Wood reports, “It's popularity has been growing despite the high price of gas. Like gas prices, there's no sign of the recreation vehicle boom letting up, thanks to baby boomers heading into retirement with plenty of expendable income and the desire to hit the wide open roads.”

http://www.nevadaappeal.com/article/TD/20070511/NEWS/105110077

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/247.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)