Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, chief blogger and FH Boom thought leader, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« Make Her Skip the Flip | Main | FH Boom Daily Digest-Apr. 3, 2007 »

FH Boom Daily Digest-Apr. 2, 2007

Top News From Today's "Boomiverse"

Japan anxiously watches baby boomers' march into retirement
Emi Doi (McClatchy Newspapers)
Kansas City Star
March 31, 2007

Overview: Doi reports, “The first of Japan's postwar baby boomers have just begun to pack their briefcases and bags and walk out the office door into retirement. It has demographers and social scientists worried. The retirement wave coincides with a rise in average age and a looming drop in the size of Japan's labor force.”

http://www.kansascity.com/mld/kansascity/news/world/17001992.htm

Book's 'modest proposal' asks baby boomers to die
Curt Schleier
The Grand Rapids Press
April 1, 2007

Overview: Schleier shares his thoughts about Christopher Buckley’s new novel, Boomsday. He writes, “In many ways, Buckley is our Swift. The thing I appreciated most about ‘Boomsday’ is how it left me thinking. Sure, it's funny to laugh about Washington deal making and greed, but in the end it's somewhere between sad and frightening.”

http://www.mlive.com/entertainment/grpress/index.ssf?/base/features-0/117540879560320.xml&coll=6

Boomers are beaming
Western Australia Post Newspapers
March 30, 2007

Overview: This article shares survey results from Australian Pensions Insurance Agency of 2500 people ages 50 to 75 that was part of a project looking “to understand the issues and concerns of people over 50 not working full-time.” Results suggest that “…the big issues were climate change, health, time spent with families and education” and “they had a strong interest in adult education and wanted to continue learning. They are confident about their ability to take on new courses, particularly in computing, languages and trades.”

http://www.postnewspapers.com.au/20070331/news/004.shtml

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/201.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)