Bloggers

About FH Boom℠

Fleishman-Hillard is the first global PR firm to offer a U.S.-based practice group that is exclusively dedicated to helping companies build powerful relationships with the men and women of the baby boomer generation.
Read More

Special Features

Carol Orsborn, guest blogger and co-founder of FH Boom, is pleased to share with you an excerpt from: BOOM: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Amacom Books, Fall of 2006, by Mary Brown and Carol Orsborn, Ph.D).
Read it here.

Training and Keynotes

FH Boom℠ offers trainings and keynotes in various topics. All topics can be presented as keynotes, half to full-day trainings and/or multi-day retreats, and customized to your organization’s particular purposes.
See the full listing of topics

FH Boom℠ Events

« FH Boom Daily Digest-Feb. 14, 2007 | Main | FH Boom Daily Digest-Feb. 15, 2007 »

The Tao of Age

Here’s an untold sports story from Super Bowl Sunday that has nothing to do with football, but rather, is derived from the world of the martial arts.

An 80-year-old woman was relaxing in her home alone during the game when an intruder broke in and threatened to rob her. Thinking quickly, the woman pretended to have a major heart attack, so rattling the burglar that he not only fled the scene empty-handed, but helped her get her hands on medicine she said she kept in the garage first.

When I studied the martial arts (brown belt, karate…) my sensei taught us one of the basic principles of self-defense: use whatever you’ve got. For instance, in the hands of the right person, a car key aimed strategically at the attacker’s eye can become a lethal weapon. In Aikido, you even use your attacker’s own strength against him. For instance, when being rushed by a foe, you can step aside at the last moment while his velocity carries him headfirst into something along the lines of a brick wall.

And so we have here an elderly woman, seemingly defenseless, who used what she had—the stereotype that she was already on death’s door stoop—to stop the attack. Truth is, she probably works out three times a week, runs a million dollar charity and like me, could very easily have an advanced degree in karate.

Call it the Tao of Aging—or better yet, chronological Aikido—this story got me thinking about another way older women use stereotypes to gain an advantage over others. My favorite is invisibility. Feeling invisible is traditionally one of the downsides of growing older for women. I resonated with the growing awareness that I could ride in elevators and have conversations transpire around and over me that contained privileged information that would never have been aired publicly in the presence of um, say, an early 40’s man in a business suit. In social as well as business settings (where you don’t happen to hold positional power) you find that it’s harder to get your opinion taken seriously, if you’re seen at all.

And then I met Jackie, 60 and one of the top professors in her field. “Don’t you know—Invisibility is a super power!” What do you mean? I inquired. “I can go places with complete freedom from attracting unwanted attention, I can gather intelligence that I can use to my advantage, and most of all, I can mount a surprise attack, knowing that despite the stereotypes, I can make myself heard when it really matters.”

Carol Orsborn

TrackBack

TrackBack URL for this entry:
http://www.theboomerblog.com/mt/mt-tb.cgi/144.

Comments (1)

“Don’t you know—Invisibility is a super power!” What do you mean? I inquired. “I can go places with complete freedom from attracting unwanted attention, I can gather intelligence that I can use to my advantage, and most of all, I can mount a surprise attack, knowing that despite the stereotypes, I can make myself heard when it really matters.”

Exactly! this is why I advocate walking with a cane or a stick..you are armed with an invisible weapon that can go anywhere that no one will notice.

Stay safe now,

Ted

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

Subscribe to this Blog

Subscribe here for daily updates sent to your email

Delivered by FeedBurner


Recent Posts

July 2010

Sun Mon Tue Wed Thu Fri Sat
1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31
Powered by
Movable Type 3.2