Top News From Today's "Boomiverse"
Baby boomers have mixed feelings on postwar Japan
The Daily Yomiuri
November 16, 2006
Overview: A Yomiuri Shimbun survey found that while Japanese boomers supported postwar Japan, they miss the social interactions between family, friends and communities.
Boomers shaping future of health care design
Coming construction boom will bring improvements for older patients and staff
Barbara Breckenfeld
Seattle Daily Journal of Commerce
November 16, 2006
Overview: Blue Horse Marketing’s Barbara Breckenfeld discusses how boomers will impact the health care industry. Topics of interest include: "seeking disposable income, designing for the future, customer-oriented care and staying healthy."
http://www.djc.com/news/co/11184027.html
MedAmerica Launches Initiative to Educate Baby Boomers on Technologies That Will Preserve Their Independence in Retirement
PR Newswire
November 16, 2006
Overview: PR Newswire release announcing the launch of MedAmerica’s initiative to educate boomers on technology that will assist them in maintaining their independence.
http://biz.yahoo.com/prnews/061116/nyth039.html?.v=74
Whatever! A Baby Boomers Journey Into Middle Age
Kathy Holmes
Chicksover40.blogspot.com
November 16, 2006
Overview: Kathy Holmes posts information about the book Whatever! A Baby Boomers Journey Into Middle Age written by Beverly Mahone. The book covers issues related to woman over the age of 40 including “middle-age dating, working for younger bosses” and more.
http://chicksover40.blogspot.com/2006/11/whatever-baby-boomers-journey-into.html
Haggar Redux
Chuck Nyren
Advertisingtobabyboomers.blogspot.com
November 16, 2006
Overview: Blogger chuck Nyren reacts to the Hagger advertisements designed to market to boomers. This is his second blogg response to Hagger’s initiative.
First blog: http://advertisingtobabyboomers.blogspot.com/2006/11/haggar-ads-paint-middle-aged-as-new.html
Second blog: http://advertisingtobabyboomers.blogspot.com/2006/11/haggar-ads-paint-middle-aged-as-new.html